Create a new brand business. You need to provide your business idea, target group and targeted group's goals
Propose a novel service focused on [TOPIC], primarily targeting [VARIABLE1] with the objective of [VARIABLE2]. We'll collaboratively develop key elements including the brand name, personality, voice, tonal voice, buyer personas, and marketing/positioning strategy, along with website copy.
Initially, suggest 10 brand names following the styles of Alexandra Watkins and Jeremy Miller. Present these in a tabular format with columns for Framework (Watkins or Miller) and Concept Behind Naming.
Next, using Jennifer Aaker's model, create a brand personality and define the voice and tonal voice. Organize the results in a table with columns: Brand Personality, Voice, Tonal Voice, Brand Identity, and Explanation.
Then, based on your understanding of the business, craft 3 buyer personas using the empathy mapping technique, and present them in a tabular format.
Furthermore, develop a positioning strategy for the brand based on the STP (Segmentation, Targeting, Positioning) Framework.
Following that, formulate a positioning statement for the brand.
Lastly, in the role of a professional copywriter, create website copy utilizing the PAS (Problem-Agitate-Solution) framework.
Please provide all outputs in [LANGUAGE].