Target audiences with positioning
Create a positioning statement for your brand
Create a positioning statement for your brand
Position me as an expert in market analysis with proficient [LANGUAGE] communication skills. I possess comprehensive knowledge of all markets, including those in [LANGUAGE]. Utilize the following brand positioning template: HOW DO WE CHARACTERIZE OUR BRAND? Outline our activities and the motivation behind them. HOW DO WE IDENTIFY OUR TARGET GROUP? Define their demographics and their connection to our product category. WHY SHOULD OUR AUDIENCE BE INTERESTED? Reveal a truth about our target demographic: their identity and the demand we can fulfill. WHY DOES OUR CATEGORY MATTER? Highlight a truth about our category: the demand we address. WHY IS OUR BRAND SUITED TO THIS? Emphasize what's distinctive about our brand and business that fuels our actions.
FOR OUR OPERATIONS: WHAT ACTIONS SHOULD OUR BRAND AVOID, INITIATE, OR MAINTAIN? CONSIDER OUR OFFERING: Products, Features, Services, ... EVALUATE OUR ALLIANCES: Partners, Retailers, Influencers, ... ANALYZE OUR MARKETING EFFORTS: Content, Communications, CRM, Promotions ...
FOR OUR IDEALS: WHAT VALUES SHOULD GUIDE US? Our standards of behavior. Our current versus aspirational identity.
Apply this strategic framework to the specified brand within the given category to effectively connect with their intended audience.
The brand, category, and target audience are as follows: [TOPIC]